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(Transportation-News.com, January 26, 2015 ) London, London -- Precision Mobility, owner of the Recharga brand of car chargers has unveiled its new social media strategy. The strategy will see the company place its resources into the main social media sites that are common to their target demographics. Specifically, the focus will be upon Facebook, Youtube, Pinterest, and Twitter.
One of the benefits of this approach is that Instagram, is included via its acquisition by Facebook. Historically, the company has invested resources in a presence on all the commercial social networks. The new strategy is targeted at helping customers by increasing our response in answering customer questions, and needs. The strategy will see the company invest in the main social media sites that are common to their target customers.
Michael Thomas, Co-Founder at Precision Mobility said: "We view social media as a key part of its corporate strategy and key part of 2015 strategy. To achieve goals, we consider the ability to connect with customers at anytime, on any device in a number of ways to be crucial. We want to be able to reach out to the millions of smartphone and tablet users."
So far, the company has 1 product, which is available from the Amazon UK store.
Thomas also stated "By focusing on the main social media networks, we have designed our strategy inline with Heidi Cohen's social media management blueprint for 2015.
The strategy blueprint shares key data and a small sample of these numbers that helped shape our strategy, are:
- Facebook; 71% of US Internet users are on Facebook.
- LinkedIn; 50% of college educated Internet users use LinkedIn.
- Pinterest is particularly successful at attracting women. 42% of online women use Pinterest and 13% of online men use Pinterest.
- Twitter; 23% of US Internet users are on Twitter.
- Instagram; 49% of Instagram users visit the social media platform daily.
"These social networks websites have changed the means and the very fabric of how we connect with each other, they have also shaped when we connect, in what way we connect, where we choose to connect and who we decide to connect with. Sites such as Facebook, Twitter, LinkedIn, Vine and more make it easy to remain engaged in people's lives. You can conveniently catch up with buddies on their statuses, view viral video clips as well as pictures they publish. And social media is not just important for your individual life, it is also a great device for companies or anybody trying to establish their expert network, develop a business relationship or look for a task. These are the reasons why we are focusing on Social Media" Shared Thomas.
About Precision Mobility (UK)
Precision Mobility was created by a team who have worked with the internet's top companies such as Vodafone, Level(3) and Global Switch among others.
The company is dedicated to providing in car power for apple products.
Precision Mobility (UK)
Suzanne Saunders
+442032897008
suzanne@innergravity.co.uk
Source: EmailWire.Com 
Source: EmailWire.com
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