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(Transportation-News.com, September 18, 2018 ) According to Verified Market Intelligence, the Global Embedded Analytics Market was valued at USD 24.68 billion in 2016 and is projected to reach USD 84.47 billion by 2025, growing at a CAGR of 14.65% from 2017 to 2025.
Embed is a term which describes the attachment or fixing of an entity with another. The need of analyzing the content and forming and incorporating it in business analytics called for a need for embedded analytics tools which can help in combining content analytics and migration with the products. Embedded analytics is a set of competencies which includes customer relationship management (CRM), digital & marketing automation that differentiates it from business intelligence.
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Integration of business applications along with big data analytics and predictive analytics along with increasing need of data driven organizations is increasing the global embedded analytics market. Apart from this, aspects such as lack of technical proficiency and issues in maintaining worthy data quality and security might hinder the growth of the global embedded analytics market.
Competitive Landscape:
The major players in the market are as follows:
Microsoft Corporation IBM Corporation Tibco Software, Inc. Oracle Corporation Opentext Corporation Sisense, Inc. Tableau Software Inc. SAS Institute SAP SE Information Builders BIRST, Inc. Qliktech International Ab Yellowfin International Pty Ltd F Microstrategy Incorporated Logi Analytics
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